Wednesday, August 3, 2011

Social Influence Scores and Your Future Career Path






AOL recently shared that the next wave of employment and hiring trends may have a lot to do with your social influence rating. If you have a Facebook, LinkedIn or Twitter account, you are already being scored. Companies such as Klout, PeerIndex and Twitter Grader are also beginning to score people in such areas as influence and how many followers or friends they have accumulated. Did you post something that caused others to respond or act?While employers have been using Google for quite some time to conduct background research on possible candidates, social influence ratings are about to take things to a whole new level. The Federal Trade Commission has recently allowed background check company Social Intelligence to start using information on social networking sites as part of routine background checks. Information that is Federally and State protected is excluded from the reports. Perspective employers will be able to obtain a report that has information on your Facebook likes, photos, LinkedIn special groups, tweets, blog comments etc. This could be cause for concern if employers find digital dirt that may reflect poor judgment, illegal activity, or questionable behavior on your part. On the positive side, employers will also have access to information that would be viewed favorably such as professional recognition and involvement.


So use this as a wake up call to review your social media privacy settings and be even more cautious of anything you would not want an employer to find.

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